R
RealAgent
Built for Gmail Power Users

The Gmail CRM for Agents, Freelancers & Small Business.

Stop wrestling with complicated enterprise software. Track your leads and clients, manage your pipeline, and write AI-powered follow-up emails where your conversations actually happen — right inside Gmail.

JD
MK
SW
4.9/5

Trusted by 1,200+ agents nationwide

Interactive sandbox: Click emails/leads to test extension features
mail.google.com/mail/u/0/#inbox
R
1-3 of 3
Email draft inserted and sent successfully!

Gmail CRM Features for Real Estate Lead Tracking

Keep your real estate deals moving forward, without leaving your inbox.

Built for real estate agents, freelancers, consultants, and anyone who manages clients and deals inside Gmail.

Visual real estate lead tracking inside Gmail

Move leads from 'New Inquiry' to 'Closed Deal' with a simple visual pipeline built directly into your Gmail interface. No separate CRM tab needed.

Zero manual entry

Never waste time updating timelines. RealAgent automatically maps and captures contact information, listing addresses, and key milestones on autopilot.

Smart lead hierarchy

Instant prioritization categorizes clients into Overdue, Hot, Warm, and Cold stages dynamically based on recent communications and response times.

Auto-surfaces ghosted leads

Detects when critical conversations go cold or are ghosted for 12+ days and reminds you with proactive follow-up alerts directly inside Gmail.

AI-powered follow-up email generator for any client workflow

Generate smart, context-aware follow-up emails in one click. Keep your buyers, sellers, and clients engaged without spending hours typing the same message.

Custom AI voice

Align the AI's email drafts with your specific personal writing style, tone, signature wording, and MLS brokerage brand identity guidelines.

Pre-loads context memory

Opening an email instantly displays previous timeline events, notes, document status, and properties of interest in a sidebar summary.

Zero learning curve — works with Gmail you already use

No onboarding. No IT team. If you know how to use Gmail, you already know how to use this real estate CRM.

See It In Action

Watch how RealAgent AI transforms your inbox

Pricing — Free Gmail CRM for Realtors

Supercharge your follow-ups, select your plan

Free Starter

Free Plan

Perfect to test basic extension capabilities.

$0 / forever
  • Up to 10 active leads
  • Up to 25 emails monthly
  • Core CRM extension features
  • AI smart draft responses
  • CSV import and export
RealAgent Pro Save 35%

RealAgent Pro

Best value for active agents aiming long-term.

$19 / month
Billed annually ($228/year)
  • Unlimited active leads
  • Unlimited emails tracked
  • AI auto followup drafts
  • CSV import/export active
  • Personalized custom AI tone
Subscribe Yearly

Frequently Asked Questions About RealAgent AI

Gmail CRM for Real Estate — Questions Answered

What is RealAgent AI?

RealAgent AI is a free Gmail Chrome extension that turns your inbox into a real estate CRM. It adds a visual lead pipeline sidebar to Gmail, lets you track property leads through deal stages, and generates AI-powered follow-up emails in one click using Google's Gemini enterprise model.

What is the best Gmail CRM for real estate agents?

RealAgent AI is purpose-built as a Gmail CRM for real estate agents. Unlike general CRMs like HubSpot or Salesforce, it lives inside Gmail itself — no switching tabs, no data entry, no learning curve. It tracks leads visually, flags ghosted clients, and drafts AI follow-up emails automatically.

How do I track real estate leads inside Gmail?

Install the RealAgent AI Chrome extension. It adds a visual pipeline sidebar directly to your Gmail interface. You can tag emails as leads, assign property details, and move contacts through pipeline stages — New Inquiry, Active, Warm, Hot, and Closed — without ever leaving your inbox.

How do I automate real estate follow-up emails in Gmail?

RealAgent AI's built-in AI follow-up generator reads the context of your email thread and drafts a tailored follow-up message in one click. It uses Google's Gemini enterprise model to match your tone and the specific situation — offer deadlines, ghosted leads, walkthrough feedback, and more. You review, tweak, and send in seconds.

Is RealAgent AI free?

Yes. RealAgent AI has a permanent free tier that includes up to 10 active leads and 25 AI email generations per month — enough to test all core features. The Pro plan ($19/month billed annually) unlocks unlimited leads, unlimited emails, and advanced AI tone customization.

Is my email data safe with RealAgent AI?

Yes. RealAgent AI uses a zero-retention architecture. All lead data is stored locally on your device using chrome.storage.local — we have no central database of your client information. When you generate an email, the prompt is routed through a secure Cloudflare Worker proxy and discarded immediately after the response is returned. We do not store, sell, or read your emails.

Does RealAgent AI work with any Gmail account?

Yes. RealAgent AI works with any Gmail account — personal Gmail and Google Workspace (G Suite) accounts on Chrome browser. It is compatible with Chrome OS, Windows, and macOS.

What makes this different from Salesforce or HubSpot?

Salesforce and HubSpot are complex enterprise platforms with steep learning curves and high monthly costs. RealAgent AI is a lightweight Chrome extension that lives inside Gmail — there is nothing to learn, no data migration, and no extra tab to switch to. It is designed for real estate agents, freelancers, consultants, coaches, and small business owners who manage clients directly in their inbox.

How do I manage real estate pipeline stages in Gmail?

RealAgent AI adds a sidebar panel to your Gmail that displays all your tracked leads categorized by pipeline stage: New Inquiry, Active, Warm, Hot, and Closed. You can move leads between stages with a click, and the AI automatically flags contacts that have gone cold or been ghosted for 12+ days.

Can freelancers and consultants use RealAgent AI?

Yes. While RealAgent AI is popular with real estate agents, it works for any professional who manages clients and leads through Gmail — freelancers, coaches, consultants, recruiters, and small business owners. If you track relationships and follow-ups in your inbox, RealAgent AI is built for you.

Does RealAgent AI use my emails to train AI models?

No. RealAgent AI uses the paid enterprise tier of the Google Gemini API. Google is contractually prohibited from using prompts or generated responses from enterprise tier customers to train their AI models. Your email content is never used for AI training purposes.

Ready to double your follow-up conversion rate?

Join over 1,200+ agents who use RealAgent to never let a warm real estate opportunity slip through the cracks.